Short answer: it has to do with technological advancements in facial recognition software, one of the many bold, new frontiers investigated at this summer’s Photo Hack Day in NYC held by Aviary.
CNN’s Laurie Segall covered the story and our Beer Gardens NYC bro, Raj, who by day works as Marketing Manager for Tracks, a hot new NYC tech start-up, was there to wax way smart on the topic.
“When there’s this new technology, people want to use it — especially developers who like to try the latest things,” Raj Moorjani , the marketing manager for photo-sharing app Tracks, said at Photo Hack Day. “People are trying to experiment with it and see how people react.”
After the event, of course, he went out for a beer.